Introducing a revolutionary approach to the modern job search that optimizes for bots AND humans!

There’s ONE kind of word that instantly drains the power out of your story. Find out what it is—and why it’s so pernicious!

What you say is who you are. Your words can inspire people to lean in—or tune out.

With the results of the 2024 election signaling a departure from the politics and priorities of the past four years, how should Certified Meeting Professionals (CMPs) and event planners approach diversity, equity, and inclusion programming?

This year, choose a commencement speaker who’ll point graduates toward their greatest strength.

Why is there such a defined structure to successful persuasive communication—and what is it?

To make your videos come alive, spend less time with a camera and more time with a pencil.

The decision-making part of the brain is in league with our emotions – market accordingly.

The decision-making part of the brain is in league with our emotions – market accordingly.

Stories move hearts, minds, and wallets.

We know what we like—and we like what we know.

Interest is the professional cousin of curiosity – and they both come from surprise.